Cleaned inventory
Carried out a major inventory clean-up.
CASE STUDY / EBAY + OPERATIONS
From below standard to back in control.
Account recovery focused on the operational causes behind poor seller performance.
8 weeksrecovery
~6%penalty removed
Adsrestored
CTR + CVR ↑improved
THE SITUATION
What was really happening.
Recycle It CIC's eBay account had fallen Below Standard. That blocked advertising and added an additional marketplace fee of roughly 6%, so the first priority was operational repair rather than simply trying to drive more sales.
WORK COMPLETED
What actually changed.
Improved customer comms
Tightened issue handling and communication.
Recovered seller performance
Focused on the metrics driving Below Standard status.
Rebuilt presentation
Introduced new imagery formats and listing templates.
Restored advertising
Ads resumed once account health allowed it.
Developed Shopify strategy
Worked on supporting backend structure for scalability.
THE EVIDENCE
Show the work, not just the claim.
Upload approved marketplace screenshots, listings, A+ content, imagery, dashboards or reporting directly in Shopify.
PROOF 01Marketplace evidenceUpload approved evidence in Customize
PROOF 02Listing / creative evidenceUpload approved evidence in Customize
PROOF 03Performance evidenceUpload approved evidence in Customize
THE OUTCOME
What moved.
Within eight weeks the account returned to a healthier operating position. The poor-performance fee was removed, advertising became available again and impressions, CTR and conversion improved.
RELEVANT TO YOUR BUSINESS?
Is seller performance restricting growth?
Northline can start with the operational causes behind poor marketplace health rather than masking them with more spend.
Discuss marketplace recovery →